How to Build AI Products (that Sells) with Vibe Coding

The most valuable person in the room is no longer the one who can code the best algorithm—it is the one who can see a business problem clearly, envision an AI-powered solution, and bring it to life before the opportunity window closes. This masterclass introduces vibe coding, the practice of building functional AI products using natural language prompts instead of traditional programming, and demonstrates why this capability is reshaping what it means to be a business leader in the AI era. You will watch a working AI-powered web product get built from scratch in under an hour, starting from nothing more than a well-crafted problem statement. But the real lesson is not the code that gets generated — it is the thinking that precedes it: how to identify a problem worth solving, how to frame it for AI, and how to iterate toward product-market fit. These are business decisions, not engineering decisions, and they are the decisions that determine whether an AI product sells or sits idle. This is exactly the gap that the SMU Master of Science in Business AI (MBAI) is designed to close. MBAI does not train AI engineers. It cultivates business leaders who can identify where AI creates the highest leverage in an organization, who can build prototypes or collaborate fluently with technical teams, and who can translate AI capability into measurable business outcomes—revenue growth, operational efficiency, customer experience, and strategic advantage. Whether you are a working professional looking to future-proof your career, an aspiring entrepreneur bringing AI-powered ideas to market, or a business leader who wants to speak the language of AI with confidence and credibility, this masterclass will give you a concrete taste of what MBAI graduates learn to do—and why the ability to build AI products that sell is becoming the most important leadership skill of the next decade.